Entertainment

YouTube Gains Older Viewers

Updated 2026-05-13 12:20 UTC 1 source Neutral

YouTube is expanding its audience to include older viewers, according to Brian Albert, who represents the platform in negotiations with advertisers. This growth could significantly boost YouTube’s revenue potential.

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Variety

YouTube Sees Growing Share of Consumers Eager to Watch Its Videos

YouTube has long been known as a place popular among younger viewers, but what happens when those people get older? For Brian Albert, the executive who represents the Google video-sharing service in its negotiations with Madison Avenue, the answer is simple: They keep watching YouTube. “The ol

2026-05-13 12:00 UTC