Entertainment

Netflix Expands Ad Tier and Announces New Content

Updated 2026-05-13 19:20 UTC 1 source Neutral

Netflix is expanding its ad-supported tier to include 15 more countries, reaching a total of 27 territories. The move comes alongside the announcement of several new series premieres, including A Different World, East of Eden, and the Westminster Dog Show broadcast deal.

Coverage timeline — 4 articles
Deadline
Zoe Kazan’s adaptation of John Steinbeck’s classic 1952 novel East of Eden will arrive on Netflix later this year. Nearly four years after the limited series starring Florence Pugh was first announced, the streaming giant unveiled the first trailer for the seven-episode epic during its upfront
2026-05-13 19:03 UTC
Deadline
Come 2027, the Westminster Kennel Club Dog Show will have a new home at Netflix. The streamer has inked a deal to broadcast the iconic event, presented by Purina Pro Plan, for its 151st show. The Westminster Dog Show is moving from its most recent home at Fox Sports, which has aired the main show [&
2026-05-13 19:05 UTC
Deadline
Netflix’s A Different World sequel series has been set for a fall premiere. No further specifics were revealed during the steamer’s Upfronts presentation on Wednesday. Fall is the perfect time, considering that’s when school is back in session. From showrunner and executive produce
2026-05-13 19:06 UTC
Deadline
Netflix is more than doubling its advertising footprint, making its ad tier available in 15 additional countries, and announcing 250 million monthly active viewers. Along with the dozen existing territories (including the U.S. and the UK and Europe), the ad tier will now be in countries like Sweden,
2026-05-13 19:14 UTC
Share: Twitter / X LinkedIn