Entertainment

Knicks' Playoff Success Sparks Merchandise Boom

Updated 2026-05-26 17:35 UTC 1 source Positive

The New York Knicks’ historic run to the NBA Finals has boosted sales of team merchandise, with stars like Timothée Chalamet and Kylie Jenner seen wearing official Knicks gear at a playoff game. The success is expected to drive retail revenue for the franchise.

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Variety
Timothée Chalamet and Kylie Jenner brought their bicoastal style to Cleveland on Monday night for Game 4 of the NBA Playoffs. Perhaps vintage merch and custom designer are good luck: for the first time in 30 years, the New York Knicks have clinched a spot in the NBA Finals. For the Knicks’
2026-05-26 17:30 UTC
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