Tech

Snap Launches AR Glasses

Updated 2026-06-16 17:10 UTC 2 sources Neutral

Snap unveiled its first AR glasses aimed at the general public. The move signals CEO Evan Spiegel's bet on a post-smartphone future, but details of the product and market reception are not yet clear.

Coverage timeline — 2 articles

The Verge

Snap’s first consumer AR glasses are coming this fall for $2,195

Snap is finally launching augmented glasses for the public. Specs, which Snap describes as "a wearable computer built into see-through augmented reality glasses," will cost $2,195. You can preorder a pair of Specs now at specs.com with a $200 refundable deposit, and Snap says they're expected to shi

2026-06-16 16:50 UTC

CNBC

Snap unveils $2,195 AR glasses as CEO Evan Spiegel bets on post-smartphone future

Snap is launching its first AR glasses geared toward the broader public instead of developers.

2026-06-16 16:50 UTC