Tech

Tech Giants Adjust Pricing Strategies

Updated 2026-06-25 13:10 UTC 1 source Neutral

Apple is raising prices for its MacBook and iPad products due to a memory shortage. Leica has launched the SL3-P, an advanced camera model with both stills and video capabilities.

Coverage timeline — 2 articles
The Verge
Apple is hiking prices in response to the ongoing memory shortage. On Thursday, the company adjusted the price of its new MacBook Neo, which will now start at $699 instead of $599, while the base MacBook Air will jump to $1,299 from $1,099, as reported earlier by Bloomberg. The 14-inch MacBook Pro i
2026-06-25 12:53 UTC
The Verge
Following the launch of the SL3 in 2024 and last year's SL3-S that was optimized for speed and capturing fast moving subjects, Leica announced the new SL3-P today delivering some of the best features from both of its predecessors. Like Leica's previous "P" variants, the new SL3-P lacks the brand's i
2026-06-25 13:00 UTC
Share: Twitter / X LinkedIn