Entertainment

Pokémon Go Celebrates 10th Anniversary with Times Square Event

Updated 2026-07-10 23:25 UTC 1 source Positive

Niantic is marking the 10th anniversary of Pokémon Go by organizing a large-scale event in Times Square, promising to create core memories for all players. The company’s vice president of product reflects on past challenges and future plans.

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Variety

‘Pokémon Go’ Exec Promises 1,000-Person Times Square Mewtwo Event Is Just the Start of 10th Anniversary: ‘My Personal Goal Is to Create Core Memories’ for All Players

Ten years ago, “Pokémon Go” vice president of product Michael Steranka was crying in the shower because the first large-scale event for the hit mobile game was, in his own opinion, a disaster. The Niantic-developed game kept crashing, too many people were trying to play at once and the s

2026-07-10 23:13 UTC