Entertainment

Netflix Dominates UK Streaming Market

Updated 2026-07-28 23:10 UTC 1 source Positive

According to Ofcom's latest report, Netflix has become the first choice for UK audiences when it comes to streaming content. The streamer now leads with 26% of viewers, surpassing BBC and ITV.

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Netflix has narrowly become UK audiences’ first port of call. According to Ofcom’s latest Media Nations report, 26% of UK viewers in 2025 said the streamer is where they turn to first when thinking about what to watch, ahead of the BBC on 25% and well up on ITV (15%) and YouTube (10%). The fig
2026-07-28 23:01 UTC
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