Entertainment

Spider-Man: Brand New Day Promo Campaign Sets Record

Updated 2026-07-30 23:10 UTC 1 source Positive

Sony's promotional campaign for 'Spider-Man: Brand New Day' has already set a record, with the Marvel Studios co-production expected to gross $470 million at the global box office. The campaign is generating significant buzz before the film's release.

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Deadline

‘Spider-Man: Brand New Day’s $309 Million Promo Partner Campaign Is A Hollywood Record

EXCLUSIVE: This is just beginning for Spider-Man: Brand New Day as Sony is already beating their own records once again before the Marvel Studios co-production opens this weekend to what’s expected to be $470MM at the global box office.The Culver City lot’s latest promotional campaign fo

2026-07-30 23:02 UTC