Entertainment

Influencer Marketing Platform Aims to Expand Creator Appearances in Ads

Updated 2026-09-15 17:40 UTC 1 source Neutral

A technology company has introduced a new platform that allows advertisers and creators to use real people instead of replicated characters for influencer marketing. The platform aims to provide more authentic content for short-form videos.

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Variety
Why dispatch replications of Amish farmers, wise elderly doctors or financial gurus to various TikToks and other short-form videos when real people can do the exact same thing? A technology company that builds products for media users has introduced a new platform that gives advertisers and creators
2026-09-15 17:30 UTC
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