Business

Tropical Smoothie Cafe Expands with New Branding

Updated 2026-09-16 12:55 UTC 1 source Neutral

Tropical Smoothie Cafe is rolling out new branding as it prepares to open its next 3,000 locations. The chain's rapid expansion under private equity firm Blackstone signals continued growth in the fast-casual dining sector.

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CNBC

Tropical Smoothie Cafe is getting a makeover as it prepares for its 'next 3,000' locations

Tropical Smoothie Cafe unveiled new branding as it grows rapidly under the ownership of private equity firm Blackstone.

2026-09-16 12:30 UTC