Entertainment

Nintendo of America's Strategy Update

Updated 2026-10-09 14:10 UTC 1 source Neutral

Nintendo of America’s president, Devon Pritchard, discusses her first year in the role. Key points include plans for the Switch 2 and third-party game goals.

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Variety

Nintendo of America Chief Breaks Down Her First Year: ‘Zelda’ Live-Action Movie, ‘GTA 6,’ Third-Party Game Goals and More

After just under a year in her new role as president of Nintendo of America, Devon Pritchard is ready to share elements of her master plan for the beloved Japanese gaming company. At the center of her strategy is the relative youth of Nintendo’s Switch 2, which undeniably puts the company ahead of g

2026-10-09 14:00 UTC